MINI and the IAA Mobility 2021: #BIGLOVE – a feeling that lasts

#BIGLOVE is the MINI way of showing how two small words can inspire positive action. Ever since the brand was born in 1959, MINI has been all about doing more with less and finding the most creative ways to use space. The current campaign being run by the British premium brand goes one step further. […]

September 10, 2021 Industry News

The MINI John Cooper Works GP Inspired Edition now in PH at PHP 3,990,000

MINI Asia and British United Automobiles Inc. today announced the launch of the MINI John Cooper Works GP Inspired Edition in the Philippines. This special model draws upon the mettle of its forebear, the third-generation MINI John Cooper Works GP, and features exclusive specifications and an exhilarating 231 hp engine in the quintessential 3 Door […]

August 13, 2021 Industry News

MINI Cooper SE Countryman ALL4 through the banking capital Frankfurt

Anyone approaching the banking metropolis of Frankfurt am Main on the Autobahn 5 from the north will see it from afar: the skyline of skyscraper towers where, among others, the major financial institutions have set up their headquarters. No other city in Germany welcomes its visitors with a comparable panorama. Frankfurt is not only the […]

July 22, 2021 Automobiles

Three colours, three roofs, endless individualisation: the MINI Multitone Roof

MINI has a long tradition of colour diversity. A contrasting paint finish for the roof once helped the classic Mini to achieve a particularly expressive appearance and has continued to set attractive visual accents in various colour tones since the launch of the modern MINI 20 years ago. With the exclusive Multitone Roof, the individualisation […]

July 7, 2021 Industry News

From the Rambla to the race track: with the MINI John Cooper Works Clubman on Mallorca

Almost 14 million tourists were counted on the Spanish Mediterranean island of Mallorca in 2019. Due to the recent travel restrictions, the rush of visitors was slowed down considerably in the meantime, but now the holidaymakers are returning. There is no shortage of reasons for this. Some long for relaxation on the beach or in […]

June 23, 2021 Automobiles