Yamaha and YClub Set to Break Multiple GUINNESS WORLD RECORDS™ Today, July 13, 2024

2014 was the year when Yamaha Motor Philippines caught the attention of the motorcycle industry by owning not just one but three GUINNESS WORLD RECORDS™; the largest parade of Yamaha motorcycles, most engines started Simultaneously, and most motorcycle horns Sounded Simultaneously. Fast forward to 10 years later, the Yamaha Club riding community found its way to grow continuously in both numbers and influence. Now in 2024, exactly on July 13, 2024 at Pasay City, YMPH is ready to take full action and challenge its YClub community to show how far they have come.

Yamaha is set to break the records with 3,500 riders coming from 2014’s 1,200-1,400 participants. With different Yamaha club groups involved, this activity does not only lie in showcasing how united the community is, but it also comes from a deeper sense. Yamaha Motor Philippines has endeavored to create diverse value through products and services as a motorcycle brand. Every activity must create KANDO, a Japanese word for the simultaneous feelings of deep satisfaction and intense excitement that we experience when we encounter something of exceptional value. Yamaha, being a kando-creating company works to make every rider realize the excitement awaits in having their own Yamaha, and it includes even as ambitious as it sounds, owning triple world records.

On July 13, 2024, Yamaha and its thousands of riders will REV to make history. Each world record will symbolize the united riding passion, proving how Yamaha truly revs everyone’s hearts.